Did you know that webpages with more shares on social media rank higher in search engines? If you want to be a SEO Hero, it is said that around 7% of your ranking is determined by how many people are sharing your website on Facebook, Pinterest, Twitter, and Google+. So, the more mentions, the higher your website will rank.
So that brings us back to content! People won't share your website unless you have valuable and interesting content. So become the expert in your field, write lots of pages or posts about your customers' most common questions or needs. Post photos and make sure to name their filename, title and alt image text with keywords relevant to the content on your page. Then start sharing them on social media, join groups or boards that have similar areas of interest, and start spreading the word!